Is it always bad to use jargon in your copy?
Let’s drill down into this flagpole idea and action a blog by close of play.
What Dave from the pub can teach you about storytelling
There's a guy in the pub who tells a tale or two.
A little chat about content and lead gen with Matt Fleming
“A lot of sites fail to attract leads because they spend too much time talking about themselves.”
How to write valuable content that people want to refer back to
Some great tips on getting people to bookmark your content.
Copywriters aren’t Harry Potter
“If you put words in the place wrong, fuck it, people might not even notice.”
Copywriting: Storytelling for startups
Learn why using storytelling in your content can be a powerful weapon for your startup business.